Privacy Policy
Introduction
Tarrava ("we", "us", "our") operates the website tarrava.com. We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you visit our website.
This policy complies with the EU General Data Protection Regulation (GDPR) and the Swiss Federal Act on Data Protection (LPD/DSG), in effect since September 1, 2023.
Data Controller
The data controller responsible for your personal data is:
Tarrava
Switzerland
Email: info@tarrava.com
What Data We Collect
a) Data You Provide Voluntarily
- Email address — when you subscribe to our newsletter through MailerLite.
- Email content — if you contact us at info@tarrava.com.
We do not collect your name, phone number, payment information, or any other personal data through our website.
b) Data Collected Automatically
- Analytics data — through Google Analytics 4 (see below).
- Technical data — such as your IP address (anonymized), browser type, device type, operating system, pages visited, and time spent on pages. This data is collected automatically by our hosting provider (Infomaniak) and Google Analytics.
Google Analytics 4
We use Google Analytics 4 (GA4), a web analytics service provided by Google LLC (USA). GA4 uses cookies and similar technologies to help us understand how visitors use our website.
What GA4 collects: pages visited, session duration, approximate geographic location (country/city level), device and browser type, referral source, and user interactions.
IP anonymization: GA4 does not log full IP addresses. Google processes data on servers that may be located outside of Switzerland and the EU.
Legal basis: Legitimate interest (Art. 6(1)(f) GDPR) — we need to understand how our content performs to improve our guides.
Opt out: You can prevent Google Analytics from collecting your data by installing the Google Analytics Opt-out Browser Add-on. You can also manage cookies in your browser settings.
Google's privacy policy: policies.google.com/privacy
Newsletter — MailerLite
If you subscribe to our newsletter, your email address is stored and processed by MailerLite (MailerLite Limited, Ireland). We use MailerLite to send you adventure travel guides, destination updates, and planning tips.
What MailerLite collects: email address, subscription date, and email engagement data (opens, clicks).
Legal basis: Your explicit consent (Art. 6(1)(a) GDPR) — you actively subscribe by entering your email and clicking "Go Wild".
Unsubscribe: Every email we send contains an unsubscribe link. You can opt out at any time, and your email will be removed from our list.
MailerLite's privacy policy: mailerlite.com/legal/privacy-policy
Cookies
Cookies are small text files stored on your device when you visit a website. Our website uses the following cookies:
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique visitors | 2 years |
_ga_* |
Google Analytics | Maintains session state | 2 years |
We do not use advertising cookies, tracking pixels (except MailerLite email tracking), or third-party marketing cookies.
Managing cookies: You can delete or block cookies through your browser settings. Note that disabling cookies may affect your experience on some websites.
Affiliate Links
Our guides contain affiliate links to third-party platforms (such as GetYourGuide, Viator, Booking.com, and others). When you click an affiliate link, the destination website may place its own cookies and collect data according to its own privacy policy. We have no control over the data practices of these third parties.
For details about our affiliate partnerships, see our Affiliate Disclosure.
Your Rights
Under the GDPR and the Swiss LPD, you have the following rights regarding your personal data:
- Right of access — request a copy of the data we hold about you.
- Right to rectification — request correction of inaccurate data.
- Right to erasure — request deletion of your data ("right to be forgotten").
- Right to restriction — request limitation of how we process your data.
- Right to data portability — request your data in a structured, machine-readable format.
- Right to object — object to processing based on legitimate interest.
- Right to withdraw consent — withdraw your newsletter subscription at any time.
To exercise any of these rights, contact us at info@tarrava.com. We will respond within 30 days.
Supervisory Authority
If you believe your data has been processed unlawfully, you have the right to file a complaint with:
- Switzerland: Federal Data Protection and Information Commissioner (FDPIC) — edoeb.admin.ch
- EU: Your local Data Protection Authority (DPA).
International Data Transfers
Some of our service providers (Google, MailerLite) may process data outside of Switzerland and the European Economic Area (EEA). Where this occurs, we ensure that appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the European Commission, or reliance on the provider's certification under an adequate data protection framework.
Children's Privacy
Tarrava does not knowingly collect personal data from children under the age of 16. If you believe a child has provided us with personal data, please contact us at info@tarrava.com and we will delete it promptly.
Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.
Contact
If you have any questions about this privacy policy or your personal data, contact us at:
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